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How to be a Local Brand in a Digital World

Watch below as Craft Beer Professionals founder Andrew Coplon hosts Craftpeak CCO Corey Bullman, Louder Than Digital CEO Mike Novak, and Against the Grain Founder Sam Cruz for How To Be A Local Brand In A Digital World, the first in a series of free webinars focused on digital strategies courtesy of your friends at Craftpeak.


Key Takeaways

  • Building an online presence to reflect your brand and each location’s unique vibe
  • Leveraging digital marketing to drive foot traffic to new and old locations, emphasizing locality
  • Growing awareness of, and participation in, your community engagement efforts
  • Selling more tickets and driving turnout at events across locations
  • Helping you stay on-brand across digital and IRL touch-points
  • Using the right tech — and people — to get the job done!